AdSnapshot by Full Circle SEM

Privacy Policy

Last updated July 14, 2026

This Privacy Policy explains how Ober Enterprises LLC d/b/a Full Circle SEM ("we," "us") handles information when you use the Free Google Ads Audit ("the Audit"), a free tool that reviews your own Google Ads account and shows you, in plain English, where your ad budget may be wasted.

The short version

We read your Google Ads data to generate your audit, and that's it. Your Google sign-in is used once and discarded the moment the audit finishes — we never store it, and we never change anything in your account. We do not sell your data.

Information we access and collect

Google Ads data (read-only). With your permission, we read your account's search terms, spend and conversion statistics, campaign structure, and targeting/location settings. We request a read-only level of access and never create, edit, pause, or delete anything in your account.
Your business website. We retrieve publicly available pages of the website associated with your account to understand what your business does, which makes the audit more accurate.
Your name, email address, and phone number. If you choose to unlock the full report, we collect the contact information you enter so we can follow up about your audit.
Usage and lead attribution. We record which parts of the report you interact with and use a CallTrackingMetrics tracker to record referral/source information and a visitor session ID. This helps us improve the tool and understand where submitted leads came from; it is not used to serve ads.
Basic usage events. We use Google Analytics and our own event log to understand which parts of the audit you view or interact with (for example, that a button was clicked) so we can improve the tool. We do not use this information to serve ads or track you across other websites.

How we use information

To generate and display your audit report.
To contact you about your audit and how Ober Enterprises LLC d/b/a Full Circle SEM may be able to help.
To understand and improve how the tool performs.

How Google user data is handled

The Free Ads Audit's use and transfer of information received from Google APIs to any other app will adhere to the Google API Services User Data Policy, including the Limited Use requirements. We only use your Google Ads data to provide the audit you requested. We do not use it for advertising, do not sell it, and do not transfer it to others except as needed to run the service (see below) or as required by law.

Service providers we use

We rely on a small number of providers to operate the tool, who process data only on our behalf:

Google Cloud — hosting, the database that stores your contact information and usage events, and Google Cloud Vertex AI (Gemini), which we use to categorize your search terms as part of the audit.
Google Analytics — measures visits and interactions with the audit so we can understand and improve the experience. Report links and Google sign-in callback details are excluded from analytics page URLs.
Firecrawl — retrieves the public pages of your business website.
CallTrackingMetrics — receives your name, email address, phone number, and visitor/source attribution when you submit the report form, so we can capture and follow up with the lead.
Google Workspace email — sends your submitted name, email address, phone number, audit summary metrics, and private report link to our team so we can follow up about your audit.

How long we keep it

Your Google sign-in (refresh token): discarded as soon as the audit finishes — never stored.
Your audit results: held only temporarily in memory (a couple of hours) so you can read the report, then automatically discarded.
Your contact information and usage events: retained so we can follow up and improve the tool, until you ask us to delete them.

Your choices

You can revoke the Audit's access to your Google account at any time at myaccount.google.com/permissions.
You can ask us to delete the contact information and events associated with you by emailing ppc@fullcirclesem.com.

Security

We use industry-standard measures to protect information, including encrypted connections and access controls on our cloud infrastructure. No method of transmission or storage is perfectly secure, but we never persist your Google credentials, which limits exposure by design.

Children

The Audit is a business tool and is not directed to anyone under 18.

Changes

We may update this policy from time to time. We'll revise the "Last updated" date above when we do.

Contact

Ober Enterprises LLC d/b/a Full Circle SEM
401 East Las Olas Blvd Ste 130-566, Fort Lauderdale, FL 33301
Email: ppc@fullcirclesem.com

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